Romulus. BY NORTH JERSEY RESEARCH Request a demo

FEATURES

Everything in the box

Seven working modules, one login. Each one built the way a campaign actually runs — and connected to all the others.

Voters Field Fundraising Communications AI Workbench Analytics After the win

01 — VOTERS & UNIVERSES

A voter file you work in, not export from

Full-text search across name, address, and any custom field. Save any filter as a named universe with a live count, push it to a call list, log contacts in bulk, and export a mailing-ready CSV when you need one.

Saved universes Call lists Custom fields CSV / Excel import & export Vendor score import
VOTER PROFILE Ward 3 · District 12

Ramirez, Gloria A.

DEM · Active

214 Grove St, Asbury Park · Voted 3 of last 4

SUPPORT

2 — Lean support

TOP ISSUE

Property taxes

Door — spoke, lean support · Oct 4

Phone — left message · Sep 27

Added to universe "Weak-D turnout"

+ Call list Log contact Edit fields
CANVASSER APP 3 queued

TURF 7 — 62% WALKED

NEXT DOOR

218 Grove St · 2 voters

"Hi, I'm with the Martinez campaign — do you have a minute to talk about property taxes?"

Spoke — survey Not home

Works offline · submissions sync when signal returns

02 — FIELD OPERATIONS

From turf cut to door knocked, on one map

Cut geographic turfs and assign voters, schedule canvass events with volunteer roles, and draft branching scripts with survey questions that write straight back to the file. Walk sheets print sorted by walking route.

Volunteers knock from a mobile canvasser app that works offline — and HQ watches every session move across a live map, with per-canvasser stats and direct messaging.

Turfs Branching scripts Walk sheets Live GPS tracking Offline canvasser app

03 — FUNDRAISING & COMPLIANCE

Call time your candidate won't dread

A donor CRM with ask, pledge, and giving history; a prioritized call-time queue with suggested asks and one-tap outcomes; fundraiser events with ticket levels and P&L; goals with a live thermometer.

The compliance dashboard tracks employer and occupation completeness, itemization for $200+ donors, and contribution-limit warnings — with one-click FEC-format export. WinRed and ActBlue donations flow in automatically.

Donor CRM Call time Event P&L FEC export WinRed / ActBlue webhooks Burn rate
CALL TIME — QUEUE 14 of 40 · 52 min

Dominic Rossi

Gave $1,000 in '24

Rossi & Sons Contracting · Hoboken · warm

SUGGESTED ASK $1,500
Donated Pledged Skip
Up next — Chen, Alice$500 ask
Then — Okafor, Sam$250 ask

Session so far — $3,750 raised · 2 pledges · 6 voicemails

RAPID RESPONSE — APPROVALS Priority — High

Statement — response to attack mailer

"The numbers in tonight's mailer are wrong, and the record is public…"

Draft — comms director 6:41 PM
Review — counsel 7:02 PM
Sign-off — campaign manager pending

Send is gated until quorum — 2 of 3 approvals in

Target list — 12 reporters Pitch window — tonight

04 — COMMUNICATIONS

A full comms shop, with the safety on

Email blasts with sender-health review and per-recipient delivery tracking. SMS with automatic opt-out enforcement. Press releases, social posting, a reporter CRM with beats and warmth, media clips, surrogates, and an LTE pipeline.

Configurable approval steps gate every artifact type — so rapid response is fast and nothing goes out half-reviewed.

Email & SMS blasts Press releases Reporter CRM Rapid response Social calendar Approvals pipeline

05 — AI WORKBENCH

A copilot that knows the campaign

Ask questions of your voters, donors, canvass activity, and financials in plain English — the AI queries live data, not a stale export. Contextual copilots draft press releases in AP style, canvasser scripts, social posts, and oppo summaries right where you work.

Every morning it writes the daily briefing from the last 24 hours of activity. Every interaction is logged for audit.

Ask your data Drafting copilots Daily briefings Full audit log
DAILY BRIEFING — TUESDAY 7:00 AM auto-generated

28 days out — where things stand

Field: 1,204 doors last week, +18% — Wards 4 and 6 still lag

Money: $184,230 raised, 74% of Q3 goal — call time on pace

Press: transit statement placed in 3 outlets, sentiment positive

Watch: opponent mailer landing in D-12 — rapid response drafted

Ask anything about your data
CANVASSER LEADERBOARD — OCTOBER live
1 · Maria Gonzalez642 doors
2 · Devon Carter588 doors
3 · Priya Shah512 doors
4 · Ken Osei465 doors

30-DAY CONTACTS

9,412

CONTACT RATE

31%

TURFS COMPLETE

18 / 31

06 — ANALYTICS

The numbers, current as of right now

KPI cards, a 12-week activity trend, contact-method and party breakdowns, canvasser leaderboards, turf progress, contact-depth distribution, and issue positions — with fundraising goals and monthly trends alongside.

Drag the cards into the order your morning meeting runs; the layout is saved per user.

KPI dashboards Leaderboards Turf progress Issue breakdowns

07 — AFTER THE WIN

For the office you just won: Numa

The officeholder side of the house is its own platform — Numa. A casework CRM with SLA breach detection, bill and roll-call vote tracking with public Where-I-Stand pages, district intelligence, and constituent communications, built for sitting electeds.

Campaign and office data never share a database — Romulus runs the race, Numa runs the office, never the same records.

Meet Numa
LEGISLATIVE — THIS WEEK Council session Thu
O-2841 — Sidewalk repair fund In committee
O-2836 — Transit study appropriation Floor vote Thu
O-2802 — Small business façade grants ✓ Passed 7–2

WHERE I STAND — PUBLIC PAGE

"Why I'm voting yes on the transit study" Published

AND THE REST

Also inside

Volunteers & events

A volunteer registry with skills and availability, shift scheduling with reminders, embeddable signup forms, and a public RSVP portal for every event.

Playbooks & Action Center

Apply "GOTV Weekend Launch" or "Rapid Response Room" and get real tasks with owners and due dates. One queue for everything that needs attention today.

NJ News Wire

Live New Jersey political headlines on the dashboard — stories in your district pinned and badged, with a personal watchlist and clip file.

Tasks, petitions & drives

Task management with priorities and assignees, petition drives with signature validation, and voter registration drives tracked form by form.

Budget & opposition research

Planned-vs-actual budget lines, a compliance calendar with filing reminders, and a vetted oppo repository with severity ratings.

Roles & permissions

Custom roles built from 30+ granular permissions, so interns see call lists and treasurers see money — and a full audit log of every sensitive action.

See it on your district.

A 30-minute walkthrough with the team that builds Romulus.

Request a demo