The latest from NJR
Essays, announcements, and field notes from our work across New Jersey. Press inquiries: info@northjerseyresearch.com.
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The ballots are out
The county clerks mailed the first general-election ballots on September 19, and the returns are already coming back. What changes about the job once voters start finishing, how to work a chase list from the bottom up, and what the three October deadlines mean for supporters who still don't have a ballot. Thomas Jones · 4 min read -
Closed isn’t the same as solved
A sent email can be the last thing that happens until a constituent calls back. Why follow-up, ownership, and a usable case record matter in a district office, and how that work shaped Numa. Thomas Jones · 3 min read -
Three weeks to the mail date
The argument was our August 5 post; this is the work plan. What has to be true by the morning of September 19, from the audience the first mailing already has to a chase pipeline built before there's anything to chase, and the two clocks that run out in September. Thomas Jones · 4 min read -
The file under everything
Every universe, turf cut, call list, and score in Romulus stands on the voter file. How ours is built, what a statewide refresh actually changes, and why "when did we learn this?" is a first-class question. The occasion is the August 1 refresh of the New Jersey and Florida files. 7 min read -
The photograph
Eight days before the 2017 Parsippany election, the opposing campaign posted a picture of itself making calls off our voter file. What that photo showed, who was running the operation behind it, and why the state party's response cut so much harder than shutting off a login. Thomas Jones · 7 min read -
Election Day is the last day to vote
New Jersey's general election doesn't start on November 3. It starts September 19, when the county clerks mail the first ballots. A walk through the fall calendar, what a draining universe does to a field plan, and why the chase is the cheapest contact you'll make all cycle. Thomas Jones · 3 min read -
What actually broke in New Jersey's voter rolls
Two systems, one question, and a handoff nobody enforced. Our read on the 6,600 registrations, how the failure worked, why four other states hit it first, why the count keeps moving, and what it means for anyone who works with the file. Thomas Jones · 12 min read -
Call time, without the binder
The hour that pays for everything else usually runs off a printed binder and a legal pad. Call time in Romulus runs on a queue that sorts itself, a suggested ask on every screen, and outcomes that log without breaking the caller's rhythm. 2 min read -
A turnout score you can actually trust
Any vendor can stamp a 0–100 on a voter. The hard part is knowing whether the number means anything. Romulus models turnout against the election calendar and grades itself against a real election before you spend a volunteer hour on the result. 3 min read -
A first look at Curia
Romulus runs the race. Numa runs the office. The next member of the family runs the other side of the counter, and this is a first look at government mode, now in the works. 2 min read -
The life of a case in Numa
A closer look at the casework pipeline inside Numa. The triage inbox, the queue, the SLA clock, and the status link a constituent checks themselves. 2 min read -
From universe to walk list
The field pipeline inside Romulus. Build a segment, save it as a universe, and cut it into turf a canvasser can actually finish. 2 min read -
Introducing Numa
The office side of Romulus is now its own product. Casework, legislative tracking, constituent communications, and district intelligence for sitting electeds. 2 min read -
Introducing the NJR newsroom
A new home for announcements, press releases, and field notes from North Jersey Research. 1 min read -
What Romulus is built on
Why we built our own campaign software, and the three rules that shape every feature we ship. 1 min read -
Five questions to ask before you buy campaign data
A practical checklist for campaigns evaluating voter files, consumer appends, and modeled scores. 1 min read